According to Fogg, the renowned researcher on web credibility, web credibility is all about making your website in such a way that it comes across as trustworthy and knowledgeable . Don¡¯t go for my words ¡ª read about his research papers at http://www.bjfogg.com/
Fogg has completed his PHD from Standford University. And in his articles he will tell you that a credible website can be very fruitful for your business.He has also cited few statistics to prove this point :
a) Just fifty percent of user¡¯s believe that online information is credible.
b) Six in ten people say that being able to trust information of a website is very important to them in making the penultimate decision to visit a website.
So, web credibility is quite crucial then. But how can you implement credibility in to your website?
Don¡¯t worry my friends, all the questions will be answered within the realms of this article.
But before moving further, i would like to stress that the stuff related to ¡°it¡± falls under the category of obvious -Once you know it¡± It¡¯s juss like someone sets you a puzzle and you cannot solve it but when they tell you the answer it¡¯s really obvious .
Web credibility is not puzzling, its all common sense ¡ª but you seldom think about it . So without taking in your precious time, here are five guidelines to make a credible website:
1) Prove that there is a huge organization working behind your website
Anyone can put upon a five pages website promising to deliver ¡± best product at low prices¡± . Web users must be enticed to believe that there¡¯s a real organization working behind your website.
A few things you can do are:
a) Link to external websites that acclaim your services.
b) Provide staff bio¡¯s and show beautiful pictures of your office.
c) As for about us section, don¡¯t under estimate its importance. Stand tall and proud, do not afraid to show who you are , what your goals are, and a bit about your history. People will read this stuff - this might not be the first thing they will read on your website but it could be the last thing they read before deciding to whether or not to do business with you.
d) Take some time off your busy schedule, open your website in a browser and have a deep look at it, just wonder what is about this website that make you trust?
In the end, if you still face hurdles in implementing credibility in your website, then contact Miracle Studios.
Note : This is the first part, bookmark this webpage for delving deep in to the subsequent instalments of our discussion on ¡°Web Credibility¡±.
Courtesy: MiracleStudios ¡ª Web Design Company